When you market a product or service, it is highly important that you grab the attention of your viewers as quickly and as effectively as possible. Seeing as a picture can tell a thousand words, it makes sense that using the images is one of the best ways to quickly get your point across. This is why it’s so important to view your images as communication, and to make sure that your pictures are telling the story you want them to with regards to your products. Here we will look at some of the ways you can do this by taking the very best pictures and using the right editing and framing to make your products look awesome.
First of all you should start out by having the best tools for the job. This means investing in a good high definition camera that is good at capturing light and has plenty of settings. Without investing in a good quality camera your images won’t look professional and this will reflect negatively on your products.
As well as having the best cameras it is also worth investing in good lighting, a good camera stand and the best photo editing software so that you can really create the best and most professional looking images.
Next you need to think about the elements you want in your image. For some products and purposes the best set up will be to have your item set against a white background with no other elements in shot. More often though it will be useful to include a context for your product so that you can show how it is meant to be used and so that you can create a ‘scene’ around it.
When doing this you need to think about the associations that you will be creating when you choose these elements. Try to create an image filled with attractive and desirable elements because this will in turn make your product appear more attractive and desirable too.
The composition of your image refers to the way that you are going to be setting up all those individual elements and the way that you are going to feature the product in relation to that. Your image should have depth, it should be framed, and it should be designed such that your product be the undeniable focus of the shot.
When creating this image you should look for lines that will guide the viewers’ eyes and think about how these can bring your product into focus. For instance if you were to promote a house, then including a path in the foreground leading to the house in the mid-ground would automatically lead the eye to the main focus of the piece.
The angles you take on your item can also have a big impact on the way it is perceived. For instance if you want to give your product more drama and make it look bigger and more important at the same time, you should try using an ‘upshot’ that makes it look as the product is towering over the viewer.
Combine this with the best marketing text provided by your email marketing services or your advertisers and this can make your products irresistible to all who see them.
This informative post was submitted by Alysson Preston, a content marketing expert with LeadLife Solutions which is a well recognized company providing CRM integration and lead management services. She likes to indulge in painting or blogging during her time off from work.
Photography is a crucial feature of any wedding and something that you absolutely can’t do without. This is an occasion that should only happen once in a lifetime, but more to the point it’s one where you will have managed to assemble a full foster of your friends and family and where you will all be looking the best you’ve ever looked. Even the venue and the cake will be extraordinary and the whole occasion will be incredibly photogenic for these reasons.
But just snapping happily won’t do. In order to do justice to the proceedings you need a professional photographer and you need some good direction in terms of the photos you’re going to take. The photography isn’t just here to capture the big day, it’s also part of the fun in itself and you will find that you aren’t satisfied until you have each of the classic wedding shots that we expect to get. It’s great fun taking them, it’s your only opportunity to do so, and everyone else will have them at their wedding, so make sure you don’t miss these ‘classic’ photo ops. Here are some you have to get…
A lot of time and money will have gone into the bride’s dress, hair and makeup so a few posed photos are a necessity. Good ones to take include the bride floating down a flight of stairs, the bride applying her makeup or fixing her hair, the bride gazing wistfully out the window and perhaps some of her walking around outside.
Many of these photos can also work for the groom though to a lesser extent. A groom’s suit is a little less impressive than the bride’s dress, but a few portraits before the wedding is also a good idea.
Of course there should also be photos of the event itself and this includes all the key moments – the bride coming down the isle, the groom waiting at the end, both parties saying their vows and the kiss at the end. Other little traditions and elements also make great photo ops too – such as the bride tossing the bouquet, the speeches, the cutting of the cake and the first dance.
After the first dance your wedding photographer should also get many other couples dancing – the best man and maid of honour, the father and the bride, the groom and the mother etc. Likewise you should also get a photo of all the guests, most likely outside on the steps into the church and there should be photos of particular combinations too – all the men for instance, all the women and the bride and groom’s guests separately.
A good photographer will also take a few photos on the event itself and the venue that you laboured and stressed so long over. This includes shots of the food, of the rooms before you enter them and ruin them, of the guestbook with signatures, of the cake and of the centrepieces. Getting photos of the wedding transport too is a good idea if you have a limo or classic car.
Get all this as well as your ‘natural’ pictures of the occasion and you should have a complete photographic overview of the most special day of your life to date.
Laura Jones is a passionate photographer. She loves watching the world through her camera lens. She says photography is nothing but a reality so subtle that it becomes more real than reality.
Photo Credit: Lori (CC BY 2.0)
When it comes to your wedding it’s important to take the best pictures and to be able to capture the big day in a way that’s pleasant to look back on for years to come. This is something that will only happen once, and it’s something that you will have spent an awful lot of money and time preparing.
If you’re considering leaving this to your guests though and keeping the photos that people just so happen to take themselves while they’re there, then you’re making a big mistake. Most people it seems have little to no idea how to go about taking a good picture and are in fact liabilities when let loose with a camera. Most of us have no idea how to take a photo it seems, and many of the people I know are so bad that I almost suspect they’ve been taking lessons in how to take ugly pictures. Let’s have a look then at how you go about taking a terrible wedding photo, as there’s clearly an art to it.
Give People No Warning
Among your guests will be at least one person who is trigger happy with their camera. These people will walk around and claim they’re trying to get ‘natural photos’ of people, meaning they’ll blind you with the flash when you least expect it and get pictures of you with your mouth stuffed full of food or sitting awkwardly at the table with a double chin.
Get the Lighting Wrong
That flash really can be a pain too. Not only is it rather in your face and likely to startle anyone who’s in range, but it also has the rather unpleasant impact of washing faces out and making eyes look like they’re glowing. The best photos will have been set up in order to take advantage of the best possible lighting that flatters the subject.
Make Every Picture Look the Same
I find it rather amusing how looking through holiday photos on Facebook is normally so boring and predictable. It seems that for most of us holiday photos can only have one design – people standing face on smiling in front of a random piece of scenery or landmark. There’s not framing, no variation and no reason to look at the end result more than once. Many wedding photos are the same – people around tables with their arms around each other smiling blankly into the camera. What’s the point?
Get People to do Something Cringe Worthy
Worse though is when your over eager friend or family member tells everyone to ‘pull a stupid face’ or ‘look thoughtful’. Most people are uncomfortable with performing on demand and the result is normally as awkward to look at as it is to take.
Take Photos at Arm’s Length
Then there are those people who will take lots of photos of themselves by holding their cameras/camera phones out at arms’ length meaning you get lots of pictures of their chin and of the people they invited in on the pictures at strange angles.
So leave your wedding photos to your friends and attendees and this is what you’ll end up with. The moral of the story? Use professional wedding photographers!
Martha Taylor is a professional photographer. She enjoys giving photography tips, tricks and advice on her blogs.
Photo Credit: Katherine McAdoo (CC BY 2.0)
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The Supergirl movie was last aired in 1984 with Helen Slater played the role of Linda Lee Danvers who is the cousin of Clark Kent. There are many stars dressed as supergirl. Lately, photos of Megan Fox become available on the net, which arise many questions of who will be the next actress playing in supergirl movie.
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